Tuesday, January 18, 2011

Magazine cover and catch up

Read the 2 page article about magazine cover design. The second page is much more important than the first page. On your blog tell me 5 things you should be thinking about when you design your magazine cover.

No matter what you put on the cover, keep the six functions of covers in mind:
1. Familiar recognition from issue to issue (that’s the brand)

2. Emotionally irresistible (that’s the image’s appeal)

3. Arousing curiosity (that’s to pull the casual glancer in)

4. Intellectually stimulating, interesting (that’s to promise benefits)

5. Efficient, fast, easy to scan (that’s showing off the service)

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